If you're not on Google Maps, you don't exist
A lot of people now use Google Maps (GMaps) to search on their phones for a business - mainly so they then get directions immediately,...
The parable of the DIY Store Toilet Brush - why good signage matters
This is the parable of the DIY Store Toilet Brush The Scene: The Toilet Brush is the much-looked down upon member of the Brush Family: at...
"Repel all Boarders" : how NOT to do Customer Service
This was the (sanitised summary) of a discussion I had with a friend recently about an organisation's customer service. Customer Service...
"I can't get no satisfaction" with a supplier
Mick Jagger does write some catchy Lyrics .. and I help clients with Satisfation Resolving complaints with suppliers is complex and can...
"Do I still want this customer"
.. is a question I get asked? How do you determine this? I encourage my clients to rank clients into 3 or 4 grades, the exact tags are...